Effect of COVID-19 on E-commerce
Effect of COVID-19 on E-commerce Covid-19 has ignited a lot of customers to shift to online shopping which is going to be future normal of shopping. Covid19 cases have crossed 17 million mark and taken more than 0.7 million lives all over the world. It has disrupted lifestyle of the people giving top priorities to personal hygiene and social distancing. As a result, online shopping became part of people’s lifestyle. Initially, when the pandemic has started it had a very bad hit on e-commerce. During lockdown 1.0 and lockdown 2.0, Ministry of Home Affairs (MHA) had limited the activities permitted for e-commerce to essential goods only. But for lockdown 3.0, e-commerce deliveries of all essential and non-essential were allowed but limited to green zones. This move is essential not only for e-commerce but also for the nation to sustain its economy. The New Necessary Till the Pandemic has started, e-commerce was limited to electronics and fashion. But due to covid19, where social distanci...